Behind the Work: From Survival Mode to Strategic Growth — My OBM School Interview

Earlier this year, I had the chance to share my story with OBM School as part of their Day in the Life spotlight series. It’s the most open I’ve been about what it really took to shift from “just trying to survive” to building a business that works for me, for my daughter, and for the clients I’m proud to serve.

This isn’t a glam highlight reel. It’s strategy, grief, spreadsheets, stubbornness... and one very assertive office cat.

What We Talked About

  • Rebuilding from personal crisis

  • The mindset shift that helped me raise my rates

  • Working with neurodivergent clients

  • Being selective with clients to protect your mental space

  • Letting my cat Neo handle the brand tone

Real Takeaways

This episode is for you if:

  • You’re a VA or OBM wondering if you can really do this

  • You’ve been stuck in low-paying work and afraid to step up

  • You’re building a business while parenting, grieving, or simply holding too much

  • You want systems and soul in your work

  • You’ve ever thought, “Am I the only one figuring this out as I go?”

Watch the Interview

Click here to watch the full episode on YouTube

Thanks to OBM School for creating space for this conversation and to Neo for supervising from just off-camera (his tail made an appearance, of course). If you’ve got questions about anything I shared or want to talk more about what being an OBM actually looks like, feel free to reach out.


Thinking about becoming an OBM yourself?

I didn’t even know what an Online Business Manager was until I stumbled across OBM School and realized I’d already been doing the work. If you’re curious, here are a few resources I wish I had sooner:

If you're ready to take it further:

These are my affiliate links — no extra cost to you, but they help support my work and the cat who supervises it.

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The Future of Work Isn’t Scalable. It’s Sustainable.